OKC Standard

Oklahoma County spent $3,901,748 on men's collegiate football teams in 2023, an increase of 14.5% over the previous year, according to the U.S. Department of Education.

This translates to roughly 10.4% of all spending for sports teams at the six universities in the county during the 2023 season.

The average sports expenses at Oklahoma County have grown 85.9% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$3,901,748	10.4%
2022	$3,407,104	9.2%
2021	$3,268,416	10.1%
2020	$3,186,901	9.6%
2019	$3,228,173	9.8%